Top training – without university price tag

Wednesday 15 July 2015

Bedford College students who took part in the “New Blood” exhibition of the national D&AD met with the biggest names in the industry.

Among the employers exhibiting at the Design & Art Direction event were:

  • Saatchi & Saatchi
  • M&S Design
  • Studio More
  • Razorfish
  • Sony Playstation
  • Luminous
  • Propercorn
  • Jack Morton Worldwide
  • Abbott Mead Vickers
  • GBH
  • Eden Marsh
  • The Team
  • Digitas LBI

“We were the only FE College with two-year HND students exhibiting against three-year BA University work,” said Jeffrey Tribe, Advanced Practitioner, Bedford College.

Bedford College Director of the Arts Sue Blackman said: “Our students excelled alongside those of universities and we will be discussing which of them we may partner with in the future for the third-year BA(Hons).

Among the students was James Ring who has been offered guidance by the President of the D&AD Mark Bonner after showing his “Yellow Pencils” development idea. The Yellow Pencil is the international symbol of the D&AD.

Star talent at national exhibition - beating HE courses to the prizes (and jobs)
Star talent at national exhibition - beating HE courses to the prizes (and jobs)

* Top Sponsor: The Bedford College stand was generously sponsored by Creative Graphics International of Kempston who have worked closely with students in the past to share real life work experience.

** A HND course in Graphic Design at Bedford College is just over £5,000 a year - £4,000 less than a year at university. And the quality of work produced by students, in some cases in the first year, is praised by employers and national experts compared to university course work.

*** Success in YCN awards project demonstrates HIGHER level of attainment by Bedford College Graphic Design HND students. After completing two years to reach HND, students can complete a final year at university for a degree – but many go straight into employment through links they have made via Bedford College. For more on employer links see